Goodfynd

Food Service Serving The Entire Ecosystem, from Entrepreneur to Enterprise: Goodfynd AI

Founded: 2018
Investment: First round lead co-investor, alongside Artemis, 2020
Category: fintech, AI

Valor co-led the first round of Goodfynd, a Virginia based fintech solution focused on the needs of mobile-first businesses, in 2020. Goodfynd is powering the infrastructure for a fast-growing, mobile-first economy where AI finds opportunity, and every mile can be monetized.

Founded by Sofiat "Sofi" Abdulrazaaq and Lemaire Stewart, , Goodfynd is a marketplace and contactless payment system for mobile-first companies. Its diverse team bootstrapped, built its own proprietary tech and counts Compass among its growing enterprise customer base.

Goodfynd: Powering the Mobile Food Economy with AI and Payments Built for the Road

In cities and towns across the South—and increasingly nationwide—food trucks, trailers, and pop-up vendors are rewriting the future of food service. But running a mobile kitchen is still a logistical maze: unpredictable events, fragmented communication, and manual operations that cut into margins. Goodfynd, a Valor Ventures portfolio company, is solving that with a purpose-built platform designed from the ground up for mobility.

Goodfynd is the first all-in-one operating system for mobile food vendors, combining AI-powered event discovery, integrated payments, and operations management into one streamlined solution. Their newest innovation, FyndAI Events Finder, leverages large language models and AI search to automatically find, organize, and recommend profitable events for food trucks and mobile vendors—an industry first.

FyndAI: Events, Found for You

Finding the right events has always been one of the most time-consuming—and critical—parts of operating a mobile food business. FyndAI flips that equation. Using advanced AI models, the platform scans local markets, city calendars, and event listings to deliver curated, high-quality event leads matched to a vendor’s location and preferences.

Each lead comes pre-packaged with operational intelligence:

Event name, date, and location
Estimated attendance ranges
Organizer contact information
Licensing or permit requirements

With FyndAI, vendors can increase their event participation by up to 40% and improve event ROI by 60%, according to early users. That’s time back to focus on service, not search.

Built for the Way Mobile Vendors Work

The company’s POS system and software suite integrate flexible payments, order management, real-time location scheduling, menu and KDS syncing, and customer engagement tools—all in a mobile-first design.

The platform allows food truck owners to accept payments in any setting, unify walk-up and online orders, and access deep analytics on performance and sales—all while reducing transaction friction with transparent, low-fee pricing. Whether you’re parked at a corporate campus or serving late-night festival crowds, Goodfynd turns every stop into a data-driven opportunity.

A Network Growing with Momentum

Over 500+ food trucks and mobile vendors are already using Goodfynd’s technology to simplify operations, discover better events, and grow revenue. The company’s transparent pricing model—starting at $25 per month—keeps it accessible for small businesses while offering robust professional-grade tools for growing fleets.

The Future of Mobile Food Is Intelligent, Local, and Connected

For founders, Goodfynd represents how vertical SaaS can unlock value in overlooked markets—taking a deeply fragmented industry and bringing it online with tailored tools and automation.

For investors, it’s a clear example of the South’s ability to generate category-defining software platforms by focusing on industry specialization and practical innovation.